Cell Phones Should Be Allowed in School - 802 Words

Picture your parents working in the World Trade Center that the terrorists attacked on September 11th. You and your parents were worried about one another. You discover that you do not have a cell phone or any device to contact your parents. There won’t be any chance that you and your parents could contact each other. What would you do? How would you feel? It seems to me that if cell phones were allowed in schools, students could contact their parents easier and people could stay in touch. Therefore, cell phones should be allowed to be used in schools. For one, cell phones could provide students with academic help. According to Apple, about 1.5 million of their electronic devices are being used in classrooms. For example, students can†¦show more content†¦You should talk to your assistant principal or dean about allowing cell phones in schools, maybe you could be the one that can change their point of view and help them realize that cell phones will change the whole f ace of education. Works Cited Akers, John. â€Å"Student Cell Phones Should be Prohibited in K-12 Schools.† Kentucky Center for School Safety. Web. 3 March. â€Å"An Apple product for every student.† Apple in Education. Web. 3 March. 2012. Andersen, Erin. â€Å"Cell Phones in School: Tools or Toys?† The (402) 411. Web. 3 March. 2012 Borkar, Rejuta. â€Å"Cell Phones in School Pros and Cons.† Buzzle.com. Web. 3 March 2012. Brock, Tori. :Phones may replace school books.† The Huntsville Item. 19 April 2012. Web. 20 April 2012. â€Å"Debate: Cell phones in schools.† Databatepedia. Web. 20 April 2012. Meador, Derrick. â€Å"Cell Phones in School: Embrace Them or Ban Them?† About.com. Web.3 March.Show MoreRelatedShould Cell Phones be allowed in School817 Words   |  4 Pagesï » ¿Should Cell Phones be allowed in School? Do you take your cell phone with you to work, and use it all day long for organization and needed communication? Well, school to us students is like our work, but our organization and communication tool is prohibited. Cell phones have so many positive uses in the classrooms, yet at the same time we aren’t putting our current technology to good use. For example, cell phones in our school are banned, and I feel that this should be changed immediately. The manyRead MoreShould Cell Phones Be Allowed? Schools?1918 Words   |  8 Pagesdevices. Schools should be turning the perceived obstacles into opportunities to learn,† said Kipp D. Rogers. Kipp is a principle at the Passage Middle School in Virginia and he wants phones to be used in the school. The essential question is, should cell phones be allowed in schools? In a big debate, there are two sides to an issue and people are seeing both sides Many people want them because they can help students learn, but others say n o because they can be a distraction. Students should be allowedRead MoreShould Cell Phone Use Be Allowed in Schools?986 Words   |  4 Pagesthroughout our entire lives and we use multiple forms of it everyday. In schools, an area of increasing debate and discussion has been student cell phone use. Are they helpful or useless? Should they be allowed or not? No school has really found the answer to these questions yet. Many believe that phones are just too distracting for students, but on the contrary, cellphones are beneficial to students if not the entire school when used in agreement with the school’s technology policies, assuming theseRead MoreShould High School Students Be Allowed Cell Phones? School?1446 Words   |  6 PagesShould High School Students Be Allowed to Bring Cell Phones to School? By Ronnie Phillips | Submitted On July 07, 2011 Recommend Article Article Comments Print Article Share this article on Facebook 1 Share this article on Twitter 1 Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest 1 Expert Author Ronnie Phillips Educating youngRead MoreCell Phones Should Be Allowed in Schools Essay examples824 Words   |  4 PagesPicture this, there has been a school lockdown, the suspect cut the landlines so no one could call the police for a rescue. However, the suspect was captured by the police much faster than he imagined. The last scene wouldn’t have happened if it was one decade ago, because cell phones were not popular in schools then. When it comes to cell phones, some people think they should not be permitted in schools, and other people think they should be permitted in schools. I agree with the latter opinionRead MoreEssay on should students be allowed to use cell phones in school1043 Words   |  5 Pages Mount Vernon School Room 218 Persuasive Essay / Cellular Telephone Cell Phones: Many American youth now have cell phones that they carry with them everywhere .Should cell phones be allowed at school ?Many teachers and students claim that phones are distracting while many parents and students insist that phones are necessary. Write a persuasive essay explaining your position onRead MoreCell Phones And Its Effect On Our Human Interaction1204 Words   |  5 Pageslive off of cell phones, it is considered a necessity of life. By 2015, it is estimated that Americans will consume both traditional and digital media for over 1.7 trillion hours, an average of approximately 15 and a half hours per person per day (Short). Is it good or bad for schools to allow students to have cell phones? The latest Teens and Technology 2013 study, from Pew Research, found that 78 percent of teens aged 12 – 17 own a cell phone (Haselton). However, a Worcester School committee memberRead MoreUse Of Cell Phones During School Schools866 Words   |  4 Pagesthat connect s them to other people, most commonly by having a cell phone. Cell phones have developed profoundly throughout the generations. They can be used for a variety of thing from business to education or simply for recreational use. As well as, in cases of an emergency. The use of cell phones by students should be allowed in school despite what schools agree with. With the proper guidelines, student should be able to use their phones by which will also respecting the school’s rules and restrictionsRead MoreShould Cell Phones Be Banned?979 Words   |  4 PagesCellphones in class By: Easton Stackis Have you ever wanted to use cellphones in school? Cell phones have many benefits and positive uses that help students during school a lot. Although cell phones can be distracting they should be allowed in school in case of an emergency, to teach responsibility, and to help in school like homework and research. Cell phones are very helpful in emergencies. With cell phones, parents know if their children alright in an emergency. Which takes a lot of stressRead MoreCell Phones Should Not Be Banned910 Words   |  4 PagesCell Phones Should be Allowed in School Seventy eight percent of 12-17 years old have cell phones as of a survey taken in 2013. Cell phones have boomed and its time to let them shine. Cell phones becoming a major part of peoples life’s. Cell phones are welcomed every where this days. There allowed in restaurants and hospitals, but one place they are not welcome are schools. Cell phones should allowed in schools. Cell phones are used by around third of the population. With teenagers being a very big

The Things They Carried Essay example - 1769 Words

Nikita Keenan 7/14/12 Throughout Tim O’Brien’s novel, The Things They Carried, the persona of the author often serves as a medium between the translation of emotion felt by characters in the story to the reader of the book. By developing fictitious versions of events that transpired while serving in the Vietnam War, O’Brien’s character is able to revive memories from the past as well as spark feelings of understanding and empathy in others. Surprisingly, the tone of the narrator rarely peals away from being passive and humorous, despite the tragic scenes that unfold within the story. Feelings of sorrow and regret intertwine passages in the novel but are never directly addressed, thus, the author’s character seems to be reserved about†¦show more content†¦Many of the words that soldiers used to describe their surroundings and themselves had negative underlying meanings and many of the platoon members and O’Brien (p.54) believed it wasn’t fair that they were out fighting a war while everyone else was back home. The implementation of new words and phrases into the story gave the setting a more authentic feel and added depth to the characters in the book. After reading O’Brien’s book, one sentence that really stuck out to me was earlier in the story (p.39) when the narrator was describing the huge burden that the soldiers not only of his platoon, but everyone in the Vietnam War carried. â€Å"They carried the sky. The whole atmosphere, they carried it, the humidity, the monsoons, the stink of fungus and decay, all of it, they carried gravity.† The construction of the sentence starts off with a statement that is short but appropriately signifies the epic task at hand. Furthermore, the abruptness of the statement creates momentum for more descriptions to be added later in the sentence. O’Brien begins to list off several grand things such as the atmosphere and gravity which are both obviously impossible to carry and the difficulty of each soldiers job is further magnified to an unimaginable level. This rather long sentence is the most effective found throughout the story because it perfectly describes what ev ery character in the book is feeling and justifies theShow MoreRelatedThe Things They Carried in the Things They Carried1141 Words   |  5 PagesThe Things They Carried in â€Å"The Things They Carried,† by Tim O’Brien In â€Å"The Things They Carried,† by Tim O’Brien the theme of â€Å"carrying† both physical and emotional objects by the main characters can be found in the novel. While these men carry the same standard physical army gear, they differentiate with personal tangible and intangible items. From Lieutenant Cross’s responsibility of his men, to Henry Dobbin’s girlfriend’s pantyhose for its magic, each man faced the war with these things attachedRead MoreThe Things They Carried880 Words   |  4 PagesIn the novel The Things They Carried by Tim OBrien the author tells about his experiences in the Vietnam war by telling various war stories. The quote, It has been said of war that it is a world where the past has a strong grip on the present, where machines seemed sometimes to have more will power than me, where nice boys (girls) were attracted to them, where bodies ruptured and burned and stand, where the evil thing trying to kill you could look d isconnecting human and where except in your imaginationRead MoreThings They Carried1106 Words   |  5 PagesThe Things They Carried Report â€Å"The Things They Carried† was a story about soldiers caught in the confusion of the Vietnam War. There are a lot of apparent themes that are dealt with when writing a story about war, especially about death. I enjoyed reading this story; however there were some things about it that I was concerned about. I would like to discuss the author’s style of writing, his meaning of the title â€Å"The Things They Carried† and the way the author and his characters deal with deathRead More Things They Carried Essay: Strength in The Things They Carried980 Words   |  4 PagesStrength in The Things They Carried  Ã‚  Ã‚  Ã‚  Ã‚   Everybody has to deal with adversity at some point in their lives. The adversity that they go through varies from person to person. For First Lieutenant Jimmy Cross, he had to make it through the Vietnam War alive. In the short story, The Things They Carried, where Cross draws his strength from is somewhat unclear. He seems strong at the beginning of the story, but then again, he also seems to be gaining strength towards the end of the story. ThisRead MoreThe Things They Carried1417 Words   |  6 PagesSpring Book Review In The Things They Carried, Tim O’Brien tells the tale of not about war, but rather about war’s effect on one’s mentality. Ultimately, this novel is built on a foundation of the items that the soldiers of the Vietnam War carried. Whether it was the way Jimmy Cross uses the pebble to escape from his duties as a soldier or when Norman Bowker realizes that courage comes form within, not from receiving a Silver Star; O’Brien uses baggage as a symbol throughout the book to teachRead MoreThe Things They Carried2220 Words   |  9 Pagesand all you can do is whimper and wait.† (211) This passage has great meaning to how the soldiers felt toward one another. They did not have friends but they all knew how everyone felt because they were all simultaneously going through the same thing at the same time. The passage fits great in this novel because it gives great detail and imagery on how the characters Azar and Bobby Jorgenson felt toward one another. Strong relationships were developed and felt almost as if they were all one personRead MoreThings They Carried2289 Words   |  10 PagesTim OBrien does a fantastic job of blurring the lines of what is true and what is fiction in The Things They Carried. In fact, he often points out that he has made entire stories up, after the fact. He defends his decisions by proposing that what he has done is, in fact, not lie, but rather tell a story-truth. He argues that his reason for doing this is to bring the story to life more than it could live through the happening-truth. I want you to feel what I felt. I want you to kno w why story-truthRead MoreEssay On The Things They Carried1624 Words   |  7 PagesFor the seventeen Soldiers portrayed in â€Å"The Things We Carried† by Tim O’Brien, the physical pain was very minimal weight to carry compared to the emotional scars that they will carry throughout their entire life. This story does an amazing job portraying full human emotion that anyone put into a situation would feel, such as heavy guilt, sadness, anger, lack of motivation, perseverance, horror, and false security. All of these are notorious feelings that every soldier back in history, and now stillRead MoreEssay on The Things They Carried515 Words   |  3 PagesThe Things They Carried The Things They Carried, by Tim OBrien, is a generalization of his own experiences in Vietnam although the story itself is a work of fiction there is still much to be learned from it. Through the actions of soldiers in The Things They Carried we can begin to explore the effect war has on the human condition and the toll it plays on their minds. Some of the themes in the book, The Things They Carried, are bravery and what true bravery is, truth and how the manipulationRead MoreThe Things They Carried Essay1015 Words   |  5 PagesThe text, ‘The Things They Carried, is an excellent example which reveals how individuals are changed for the worse through their first hand experience of war. Following the lives of the men both during and after the war in a series of short stories, the impact of the war is accurately portrayed, and provides a rare insight into the guilt stricken minds of soldiers. ‘The Things They Carried shows the impact of the war in its many forms: the suicide of an ex-soldier upon his return home; the lessening

The Secret Recipe of The Body Shop Free Essays

The Body Shop is the 2nd largest cosmetics franchise in the world; their stores are everywhere throughout the world – 2400 stores in 61 countries. Its brand name is something but simply, and represents the shop that sells all the goods for body, beauty, and healthcare from top to toe. Its logo is unique and also defines its simplicity, with the green color that describes nature – clearly indicates that the company is environmental friendly. We will write a custom essay sample on The Secret Recipe of The Body Shop or any similar topic only for you Order Now Finally, you will notice that The Body Shop anywhere in the world will not ignore its famous, green, and white logo; and those two colors will be pretty, dominant in any Body Shop outlet that you visit. The Body Shop’s products are naturally made and against animal testing. There’s something special with the packaging – First of all, the tubes and bottles are recyclable, made by minimum 30% of plastics. The company is trying to reduce of using plastic for higher level recycled content every day. Body Shop also likes to recycled things and made it into accessories. So, aside from being useful and unique, it’s highly eco-friendly. The entrepreneurs of Body Shop, Anita Roddick, succeeded not because of a capitalist goal which is profit, but she thought of ways to survive in the market. The body shop always born with new ideas and innovations, and they keep improving customer services. Here, we are going to describe more about The Body Shop and its secret recipe to succeed in franchising world. 1. Franchising Anita Roddick appointing a head franchisee in each major national market to be able to concentrate on the development on new product lines and the company’s global vision, rather than the complexities of administration or personnel management. Body Shop has their secret ingredient of selecting its franchisee; that is openly acknowledged a preference for women as franchisees. Roddick kept strict control over the franchising process, she was really careful with this franchising thing. Her objective was to ensure that The Body Shop image and the principles it was based on, were not diluted through franchising. 2. Team Management â€Å"We were searching for employees, but people turned up instead† – Anita Roddick Body shop selects staffs that support the company’s vision, and the employees aren’t kept in the dark – they are supported in the belief that they are part of an exciting future. The value of integrity defines its interaction with its customers, staff and suppliers. The teams are managed to build their passion through a fun and simple atmosphere within the firm. The employees are knowledgeable and fully committed to the company’s goals. The trustees of Body Shop look for projects which are committed to addressing social and economic injustice, access to education and protection of the environment and animal life, taking into consideration current global issues and situations. The directors and the employees can build a good correlation. These executive directors are the people who develop their company’s performance plans. The plans are signed by the employees and then passed on to the management for approval. They make sure that company performance plans are complete and adequate before signing the forms. Executive directors also discuss the company performance plans with the employees in a clear and organised manner. Non-executive directors document their company’s performance and provide feedback to the executive directors from time to time throughout the company performance cycle. Furthermore, the company is maintaining good relations and open communications with its investors. As a matter of fact, shareholders are regularly invited by the corporation whenever there are gatherings to discuss trade updates. Moreover, whenever there is an annual general meeting, investors get the chance to meet The Board members themselves. And of course, for private investors, they can also access the company’s website for various shareholder services. Undoubtedly, the company has good consideration for all of its stakeholders; past, present and future. It seems to be a very well planned framework in the firm’s corporate division. It has good policies and procedures with regards to financial matters and operational concerns. Its procedure of assessing the different kinds of situations that come up is certainly a good move on their part. Not to mention, they have maintained good relations with their stakeholders. 3. Training The Body Shop management trainee program provides autonomy, a challenge and gives the opportunity to run our own store. The trainee will spend the first year in one of their top performing stores as an assistant store manager and in the second year the trainee will manage their own store. During the program, the trainee will also spend time with The Body Shop Commercial team, get involved in project work at head office and gain an insight into what The Community Trade team does. Beyond the program, there are number of opportunities available from managing a store internationally to moving into a commercial role. The company will support their trainee with training, on the job learning, progress reviews and support from senior management. 4. Operation According to the Body Shop Retail Sales report, the total sales worldwide boosted by 7% to à ¯Ã‚ ¿Ã‚ ½772 million (Body Shop International. With the growing market capacities of the Far East Asian region, international brands like Body Shop will definitely create big. It is reported that Body Shop stores in the Asia Pacific region, particularly in Southeast Asia, Hong Kong and Taiwan, increase its sales by 12% while operating profits to à ¯Ã‚ ¿Ã‚ ½19.7 million. In 2002, The Body Shop shoppers do not just go to its chains just to buy its products, because the Body Shop products themselves are the ones that go to the American homes. Surprisingly, the results are promising. It has predicted a 35% profit in operations. In operating process, body shop always born with new ideas and innovations of their product. Definitely, innovations are proven to increase business’ performance and existence. The special thing about body shop operation is not just in the manufacturing, but also the services that the company offers. Body shop is campaign for social justice and human rights; they fund the organizations environmental campaign. 5. Marketing Products: The company â€Å"body shop† sells organically grown body products, for the consumer who likes to take care of him or herself. It is known for its cosmetic products that are naturally made and environment-friendly. These organically products is used by different women across the globe, and different products with different functions composed by the ingredients that come from different countries. (Ex: sesame seed from Nicaragua, shea butter from Gnana, coco milk, mangoes, strawberries, etc). Those ingredients are kept on improving along with the new ingredients. Price: The products are priced more exclusively than the mass merchandised cosmetics, but well under exclusive department store lines. We can conclude from here that the company has sufficient information about the customer’s prices – company knows exactly its target group and knows what the target group is willing to pay, so the products actually are comparatively cheap; which means, still, there are lots of people can afford them. Place: The company is B2C related which means that its target group is consumers on the B2C market. They use a mixture between intensive and selective distribution. All the shops are run on a franchising basis. Their customers are willing to pay in high prices and are in the medium class or higher; so they put their store mostly at exclusive department store lines, big shopping centers, and located in major cities. Promotion: The company is against promotion, so they don’t do business by promoting, but they have their own internet site, where you can see their selection of products. The unique thing about Body Shop’s promotion, it deviates from its fellow cosmetics line with regard to its advertisements. It never made use of famous celebrities nor supermodels to endorse its products. Furthermore, the characteristics those models posses are far from the stereotypical model or from the Western standards. If we are to access the Body Shop International’s website, as cited in this paper, we will find out that these models are black. From this we can derive that the pioneer of Body Shop ventures into something that is more than just business. There is politics behind. The cosmetic business is bound by principle. 6. Hazard Management The body shop provides safety to its customers. The products itself are naturally made and environmental friendly. They are against animal testing. So the company supports animal and human rights, and the economically climate. In October 2009, the Body Shop was awarded a ‘Lifetime Achievement Award’ by the RSPCA in Britain, in recognition of its uncompromised policy which ensures ingredients are not tested by its suppliers. Note that the promise of not testing on animals has no bearing on whether the ingredients are from animal sources. They are unique with the outlet decoration. The Body Shop’s corporate identity provided a consistent visual cue in its shops. The company’s original shop interior concept, nicknamed the â€Å"green box† was developed to complement the corporate image. It featured a dark green modular system constructed in timber, and dark green tones on both the exterior and interior. CONCLUSION Lessons learned from The Body Shop’s success – Authenticity adds value – The importance of staff selection – Globalization can lead to greater success – Don’t confuse your personal strategies with business strategies. Here, a company must have clear strategies. – Advertising and marketing add value – Don’t underestimate your competition How to cite The Secret Recipe of The Body Shop, Papers

Global Brand Marketing

Questions: 1. Critically analyse the extent that your chosen global brands marketing mix is standardised and/or adapted across international markets. Conclude by providing a 2-3 paragraph summary that discusses whether you consider this to be an appropriate strategy(s). Remember to support your answer.2. Discuss which Internationalisation Process Theory (IPT) best describes the internationalisation process that your chosen global brand has undertaken. Again, remember to support your answer. Answers: Introduction: This report provides a deep insight into the marketing capabilities of McDonalds and its business conducts, particularly in the United Kingdom. This brand is counted amidst the top global brands. This report aims at critically analyzing the extent that the marketing mix of McDonalds is standardised across international markets. It also discusses the Internationalization Process Theory (IPT) with emphasis on the strategy of franchising system. The report provides detailed marketing capabilities, positions and information about McDonalds. Company Background: McDonalds is considered to be a market leader in the sandwich shops that offers healthier food options to the traditional fast food centres. The annual sale of the brand exceeds around $6.2 billion and it has effective market presence in most of the countries. The firm possesses almost 28,000 units across the globe while the rapid development of the brand has successfully attracted several investments (Allah Pitchay, n.d.). This has also led to the extreme competitions with other competitors like KFC, Burger King, etc. Having participated actively in the most dynamic and competitive market, the firm is said to face extreme market challenges. And so, the key highlight is on the marketing mix to be developed by the firm to gain market growth and profitability. As per the future strategies of the organization, it has planned to open around 1700 new locations in the UK by 2015. The firm ensures that their operations perfectly match the requirements of the customers (CirikoviĆ¡, 2014). This is made possible by McDonalds by increasing the number of options. The firm is said to conduct elaborate market research upon the preferred locations. It aims at eliminating the problem issue of waiting with the orders, queues or hassles. Marketing Objectives: The firm has the key marketing objective of maintaining positive and potential market penetration at every quarter of the year. It acquires ample information regarding the market and in fact possesses a greater understanding of the needs of the customers (Dominici, 2009). The information proves to be highly beneficial and can be leveraged to increase understanding of those to be served by them, their needs and expectations, and the ways by which McDonalds may improve its communication through marketing approaches (Goi, 2009). It utilizes effective strategy of market segmentation, targeting and positioning to capture the largest market share. Target Segmentation: The McDonalds chain tested international waters when it opened its first unit in the small exotic Middle Eastern island nation of Bahrain in December of 1984. In a relatively short time, the McDonalds chain started to appear in such distant lands as Iceland, Poland, Nicaragua and China. With time it started developing itself into multiple nations, whereby the economic is quite stable and adequate market opportunities exist (Gore, 2006). It is evidenced that McDonalds targets certain religious as well as cultural segments, at the same time keeping and maintaining the original values intact. The locations of the chain outlets may be varied but the core menus, food quality, and activities are consistent and same throughout. Travellers all across the globe may expect the similar high quality ingredients and food regardless to the national locations. In the year 2003, the firm improved its nutritional content of Kids Pak meal by replacing the carbonated soft drink with juice box and also changing from high calorie cookie to fruit roll up fruit snack which is high in vitamin C. Kids Pak toys have also been designed to inspire several physical activities (Hassan, Reza and Farkhad, 2015). The web site serves as the source of information for parents who strive to manage diets of their children as well as exercise levels. The increase in the total sales of burgers has been the consequence of decline in the customer interest in fries as well as hamburgers, along with increase in the healthier options. It has been analyzed that the overall sales rate of burgers has grown to almost 15% annually. It also aims at capturing virgin international markets with its strong brand name. Marketing Mix: 4 Ps The concept of marketing mix includes four factors, namely product, price, place, and promotion. Product: The brand McDonalds offers variety of food options like pasta, salads, soups, dinners and desserts. The menu is varied along with fresh quality food products. In the year 1996, the chains flagship sandwich, the classic BMT was first launched. With the gradual passing of years, more and more types and varieties of sandwiches were added with sustainable improvements (Lado, Martnezà ¢Ã¢â€š ¬Ã‚ Ros and Valenzuela, 2004). McDonalds chain provides a line of latest crab-controlled wraps. Fresh toasted subs were added with time to its menu. The firm boasts of the fresh ingredients that are used for subs and sandwiches. In fact, the chain never hides anything from the customers. Every item is prepared on the spot and customers select their preferred toppings upon the subs. Most importantly, nothing is frozen or deep-fried in McDonalds (Otubanjo, 2013). Price: This element of the marketing mix is considered to be a potent one because of the direct influence upon the customers, the firm and the entire economy. The firm is said to utilize upscale pricing a bit higher than the normal subs within the market. The brand offers differential strategy of pricing along with price value (Piercy, 2012). It creates value products with quality service. Place: This element of market mix is concerned with operations required to shift products or services from seller to the consumers. The brand aims at opening more of 1700 chain outlets within the UK. The firm aims at using major business locations to draw the maximum number of customers. Mostly the non-traditional locations have been chosen by McDonalds to bring about developments in its business growth (Sorokin, 2012). The places that are chosen by McDonalds are amusement parks, airports, colleges, universities, hospitals, recreational areas, convention centres, convenience stores, secondary schools, travel centres, supermarkets, amusement parks, etc. The firm ensures that their operations perfectly match the requirements of the customers. This is made possible by McDonalds by increasing the number of options. The firm is said to conduct elaborate market research upon the preferred locations (Su et al., 2014). It aims at eliminating the problem issue of waiting with the orders, queues or h assles. Promotion: This element usually covers four aspects advertising, public relations, personal selling and sales promotions. The firms targets customers of age group 18-49 years; for maximizing the buying power it focuses on the age group of younger customers who belong to the group 18-34 years. The advertising objective of the chain is enhancing the presence of brand amidst customers (Taylor, Zou and Osland, 2000). The advertising is mostly done through national TV at the time of sports, prime time on major broadcast and cable networks. More advertising is done through local markets on radio, television and prints. The chain outlets promote messages in store along with point of purchase material such as menu translates, posters, etc. McDonalds chain provides a line of latest crab-controlled wraps. Fresh toasted subs were added with time to its menu (Topajka Shaw, 2001). The firm boasts of the fresh ingredients that are used for subs and sandwiches. In fact, the chain never hides anything from the customers. McDonalds understands the need to be highly aware of the competition within the target emerging market, as it generates all opportunities as well as threats which determine the attractiveness of target markets. McDonalds is known to implement the franchising system in an extensive manner. Internationalization Process Theory: McDonalds has successfully achieved the international success and has been still in the process. According to the higher management of McDonalds, it is a belief that customers crave for something that tastes really good, has got value for their money and also healthier at the same time. The process of internationalization for McDonalds had begun with the identification of potential markets across the globe (Vertinsky and Zhou, 2000). The firm has always aimed at expanding itself in the countries that were not really aware of such products or services. In the initial reading of top markets, the firm did not include Russia. However, presently Russia is up for several stores and it has been announced by McDonalds to get more 1000 stores by the end of 2015. The firm has been focusing at the economics within the market, and it perceives that Russia is much bigger market than that being anticipated (Zhang, Zhang and Jia, 2010). The internationalization took place by focusing on the market of the United Arab Emirates as the fastest growing nation. The development from suppliers to consumer market makes the competition worse. Specializations as well as innovations need upgraded marketing forms where the system of franchise is successful with marketing services and that of training or service-related products. McDonalds is known to implement the franchising system in an extensive manner. On account of the benefits of franchising for manufacturers in terms of traditional market forms, the overall share of such system with the food sector would be raised (Su et al., 2014). McDonalds chains are qualified in specific manner to use franchising as an international strategy. In the internationalization efforts of McDonalds, identifying as well as selecting the most effective foreign markets is a crucial factor for success. It follows the policy of selecting only those national markets that have the greatest projection of success by using the limited resources efficiently. While entering into foreign markets, the firm faced several constraints from external business environment within the targeted market. This influenced the entry strategies. As the markets are attributed by complexities, the firm well understands the need to analyze the business environments while trying out new emergent markets. While setting up business ventures in emergent markets, it is important to well understand the external business atmosphere which is critical element. The overall attractiveness of the target market segment with respect to profitability prospects happens to be a key parameter to decide on whether to enter market or not. Subway understands the need to be highly aware of the competition within the target emerging market, as it generates all opportunities as well as threats which determine the attractiveness of target markets. McDonalds is known to implement the franchising system in an extensive manner. On account of the benefits of franchising for manufacturers in terms of traditional market forms, the overall share of such system with the food sector would be raised. McDonalds chains are qualified in specific manner to use franchising as an international strategy. Evaluation of the external corporate environment as well as attractiveness of market segment within market segment, and also appreciating the link amidst the resources as well as capabilities of the firm with the target customer requirements is demonstrated as the critical task for any multinational company. This is considered to be important for conducting further economic development. Such factors are essential for any firm to be successful within the emergent market. Conclusion: Thus it may be concluded from the study that the firm has undertaken effective policies and operational strategies to occupy the lead position within the competitive market environment. The increase in the total sales of sandwich has been the consequence of decline in the customer interest in fries as well as hamburgers, along with increase in the healthier options. It has been analyzed that the overall sales rate of burgers has grown to almost 15% annually. It also aims at capturing virgin international markets with its strong brand name. References Allah Pitchay, A. (n.d.). Marketing Mix from Islamic Marketing Perspective.SSRN Journal. CirikoviĆ¡, E. (2014). Marketing Mix in Tourism.Academic Journal of Interdisciplinary Studies. Dominici, G. (2009). From Marketing Mix to e-Marketing Mix: a literature overview and classification.IJBM, 4(9). Goi, C. (2009). A Review of Marketing Mix: 4Ps or More?.IJMS, 1(1). Gore, B. (2006). Book Review: Cases in Operations Management: Building Customer Value Through World-Class Operations.Business Communication Quarterly, 69(2), pp.232-237. Hassan, H., Reza, D. and Farkhad, M. (2015). An Experimental Study of Influential Elements on Cyberloafing from General Deterrence Theory Perspective Case Study: Tehran Subway Organization.International Business Research, 8(3). Lado, N., Martnezà ¢Ã¢â€š ¬Ã‚ Ros, E. and Valenzuela, A. (2004). Identifying successful marketing strategies by export regional destination.International Marketing Review, 21(6), pp.573-597. Otubanjo, O. (2013). The Extended Corporate Identity Mix.IJMS, 5(1). Piercy, N. (2012). Business history and operations management.Business History, 54(2), pp.154-178. Sorokin, J. (2012). Strategies for Choosing Influentials in Buzz Marketing.JOIS, 5(2), pp.82-87. Su, S., Tang, T., Li, X. and Gao, Z. (2014). Optimization of Multitrain Operations in a Subway System.IEEE Trans. Intell. Transport. Syst., 15(2), pp.673-684. Taylor, C., Zou, S. and Osland, G. (2000). Foreign market entry strategies of Japanese MNCs.International Marketing Review, 17(2), pp.146-163. Topajka Shaw, V. (2001). The marketing strategies of French and German companies in the UK.International Marketing Review, 18(6), pp.611-634. Vertinsky, I. and Zhou, D. (2000). Product and process certification Systems, regulations and international marketing strategies.International Marketing Review, 17(3), pp.231-253. Zhang, S., Zhang, P. and Jia, K. (2010). Impacting Analysis on the Coupler and Buffer of a Subway Vehicle for the Shunting Operations.AMM, 44-47, pp.1687-1692.

A Brief History of American Government essays

A Brief History of American Government essays Most Americans remembered and feared the harsh rule of the British king. It was cruel and unjust government. So, after the war the Articles of Confederation made it clear that the new government's power should not only be strong, but limited. It would prevent one man or one group from getting too much power. After the war, the people saw a need for a strong national government. At the same time, they did not want to take away all power from the states. This problem was solved by creating Federalism, which means that power is divided between the national government and the state governments. The people have the power to elect national and state officials. The national government has the power to deal with national issues. The states have the power over many local matters. As written in the Costitution, only the federal government can coin money or declare war. Also, it can regulate trade between states and with other countries. However, the states have the power over local governments and schools, to regulate trade within their borders, and they can decide who votes in state elections. Also, the Constitution says that powers not given to the federal government belong to the states. This happened to be a very useful law for the small states which fear federal government. Concurrent power s are shared by federal government and the states. It means that both can raise taxes, set up a system of courts, and the power to pass laws. In case of any dissagreements between the federal government and the states, the Constitution is the final authority. Also, to keep the government from becoming too powerful, the people came up with a new system called separation of powers. It meant creating three branches of government. Each branch would have its power. The first branch is called Legislative (Congress). It is made up of the House of Representatives and the Senate. Under the Constitution, voters in each state elect members of the House of Repr...

Diary of a convict Essay Example

Diary of a convict Essay Example Diary of a convict Essay Diary of a convict Essay After mouths of sailing on the never ending ocean, we could finally on this calm sunny morning see a coastline on the horizon Australia. Today is a day me and the rest of the prisoners aboard Providence II Have been looking forward to. Hope the guards arent serious about the torture and the one month life expectancy. May the 7. 1822 Its only been a couple of days since we docked on Manchuria Harbor prison, where we where introduced to our new cells and work areas quickly. It didnt take long before we could confirm some of the horrible myths the guards had been telling us on the ship. People where bound up to a tree with there hands so they had to stand on their toes to reach the ground while the more unlucky where set outside for days without food or water in a tiny cage so small that arms and legs hung out, and yes not many survived it, but thats one of the many punishments for getting caught trying the escape. So I might as well Just start getting comfortable here. May the 12. 1822 lb been here for a hole week now and its a lot worse than anyone ever could imagine, e work ours a day in the baking sun while getting wiped, we get one meal less every day because the ship witch was supposed to arrive few days after the ship I was aboard never showed up, probably hijacked by pirates or sunk in a bad storm, anyway we are staving. Really considering an escape. May the 16. 1822 Today at the work site I managed to sneak some tools back to my cell. Now I only need one last thing for my master plan to be complete, a map. Soon ill be out of this hellhole. May 20. 1822 As expected the guards have found out about the missing tools and are on a massive search to find them. Got to hold low key for a couple of days. May 27. 1822 Someone must have told on me because I have been in isolation the last week, incredible that a person who is sent down here by these people would help them for a cup of tea. The only good thing to happen this week is, that I got a few glints at a map while I was questioned in the lieutenants room. It seems like I am going to the northeast when I get out of here. Tonight I am going to make my move ill only get one chance to do this, but even if I make it out I have no idea how I am going to make it half across the island. It has almost been a mouth.

Strategic Human Resource Management. Performance-Related Pay Systems Essay

Strategic Human Resource Management. Performance-Related Pay Systems - Essay Example The paper tells that within a modern business environment, employers must balance the needs of the business with the requirements of the employees. Human Resource Management (HRM) is an important aspect of this, where employers organise and develop strategies for working with their employees. Many employees work inefficiently, as they have no desire to perform well for the company. This comes from the fact that what is good for the company is not necessarily the same as what is best for the employee. Businesses are generally aiming to make the highest profit possible, while employees are working for the money that they need to live. Performance-related pay is a system in which the company attempts to align the interests of the employees with the interests of the business, by providing employees with incentives to work hard. The exact form of the system differs substantially between different companies, with some offering commission-based pay, some paying employees a certain rate per unit produced and others paying based on team performance. There are many other variations of performance-based pay and it is a popular means of increasing overall output for a business. Performance-related pay is common in Britain and has been used for government employees as well as many large companies. However, despite the popularity of the system, current research is questioning whether performance-related pay is actually effective. Evidence suggests that this may be a mechanism that is useful in some circumstances, and counterproductive in others. The need for performance-related pay In the standard work environment, people work because they need the money, not because they have a strong loyalty for the company. While some individuals may strive to put in effort to make sure that they perform well and that they are an asset to the company, most are content with doing the minimum that is required of them. Because the success of the company does not directly affect their pay che ck, most people have no interest in how well the business does. Research suggests that compensation is the most effective driver of motivation, behaviour and attitude within the workplaces. While forms of compensation vary, money has been shown to be the most influential . Consequently, the money that employers pay their staff members plays a crucial role in maintaining relationships and the development of motivation. Pay is an essential component of the relationship between employer and employee. For the employer, it is an important component of the costs of the company and is used for bringing in new talent as well as maintaining the current labour force. For the employee, pay is used as a way of paying for living expenses, and also represents how valued he is by the employer. A person who receives a higher wage feels that what they do is important, and may put in more effort as a result. In contrast, people who feel that they are being underpaid often do not work hard, and tend t o have low morale which further decreases productivity. The traditional method of wage distribution has been non-performance-related, and pay increases have been related to a range of aspects, such as minimum wages, seniority, the cost of living or the need to retain staff. However, this system does not encourage skill development or employees to work at their maximum potential. Additionally, under this system pay rises were often associated with promotions. This can be difficult, as a person must be promoted in order to receive a pay rise and the number of positions present in a company is limited. Increasing an individual’s pay acts to reinforce positive behaviour, making it more likely that the behaviour will be repeated. Within a company, there are often many individuals that perform the same role, however they differ in terms of knowledge, experience and performance . For a business to remain competitive, it is important that their employees work to their maximum pot

The Shots of Goodfellas Essay Example | Topics and Well Written Essays - 500 words

The Shots of Goodfellas - Essay Example Goodfellas does not glorify the gangster lifestyle like The Godfather. The framing of the short tracking shot from a three-shot to the two-shot is vital for the psychological state of mind of the audience that must be willing to accept the perhaps fictional assertion that the man through whose eyes the story will be told was not as bloodthirsty and violent as those around him. The movement away from directly including Henry in this show to bringing Tommy and Jimmy together is a distancing device that subtly creates a sense of audience participation with Henry’s character. At no point in the editing of the incredibly violent opening sequence of Goodfellas is Henry Hill ever included in the finishing off the murder of the man in the trunk. The audience has no way of knowing who this man is or what part he will play or why he was killed. For the audience can’t possibly know he was a completely innocent witness to a crime rather than a wiseguy himself. Because this is the o pening scene that essentially introduces the audience to the main characters it is imperative that Henry is not only never seen taking an active role in the murder, but is seen to react to Jimmy’s nod of the head to open the trunk in the first place as Jimmy is his boss. The reaction shots of Henry responding to the brutality before him rather than taking part also serves to further intensify audience participation in part because of the murderous glee with which Tommy kills and the quick sneer that appears on Jimmy’s face before he shoots the corpse.

Asses the Claim that the Countries Using thr Euro Constitute an Essay

Asses the Claim that the Countries Using thr Euro Constitute an Optimal Currency Area - Essay Example This paper approves that Euro was considered as a stable currency before the late 2000s when economic crisis started to happen. The current sovereign crisis wherein many European countries are finding it relatively difficult to pay off their obligations on time therefore has created strong doubts over the sovereign debt crisis. Greece specially faced critical challenges in terms of paying off its debts and resultantly this has created strong pressure on Euro to decline against US Dollar in international market. This has also suggested that the Euro may not be an optimal currency region if it continues to perform in its current form. This suggests the absence of physical restrictions to travel and facilitate the free movement of the labor across the borders. It also requires the low cultural barriers as well as the institutional arrangements make it relatively easier for the labor to move freely. Labor mobility therefore is considered as a hedge against the adverse shocks when exchange rates are fixed or cannot be adjusted easily. It has been observed that the labor mobility within Euro area is relatively low as compared to the countries like US and Japan. This report makes a conclusion that Euro has to fulfill four important criteria before it can form into one of the cohesive and efficient single currency areas in the world. Apart from free capital mobility all other criteria suggest that the countries in the region may not be ready and hence countries comprising of the region where Euro is the single currency may not be constituted as an optimal currency area.... two models are based upon the concepts of stationary expectations as well as the International Risk Sharing.( Kenen, 1969) One of the key attribute of an optimal currency region therefore is based on the fact that it is often larger than a single country. The creation of Euro has been considered as an engineered attempt to provide a case study to test the theory of how to create an optimal currency region as individual countries in the region may not have been sufficient enough to form an optimal currency area. History of Euro Euro is the single currency in Eurozone comprising of the 17 of the 27 countries in the European Union area. Officially launched in late 1990s, over the period of time, Euro has become one of the most dominating currencies in the world. At the start of Euro as a currency, it was widely expected that the Euro will replace US Dollar as the most traded currency in the world. Backed up by the economic powers of the European economic powers in order to ensure that r egion is served by a single currency.( Richard; & Wyplosz, 2004.) Euro is officially administrated by the European Central Bank and the Eurosystem whereas the ECB has the sole responsibility to set the setting up the monetary policy for the region whereas the Eurosystem has the mandate of printing and minting currency notes as well as coins. Euro and Optimal Currency Area As discussed above, Euro was considered as a stable currency before the late 2000s when economic crisis started to happen. The current sovereign crisis wherein many European countries are finding it relatively difficult to pay off their obligations on time therefore has created strong doubts over the sovereign debt crisis. Greece specially faced critical challenges in terms of paying off its debts and resultantly this has

Democratic Peace Theory and Georgia

Democratic Peace Theory and Georgia Georgias decision to launch an offensive attack against Russian personnel occupying the contested regions of South Ossetia and Abkhazia seems to contradict the theoretical underpinnings of the Democratic Peace Theory. However, further analysis of Georgias and Russias regimes reveals some of the criticisms of the theory itself and their impact on the Intelligence Communitys (IC) ability to provide warning in the region. The Democratic Peace Theory states that democratic states do not go to war with each other, or at least, are much less likely to. The basis of this theory is two-fold: first, that democracies are like-minded in fiscal and political polices and that democratic political culture makes going to war less likely, and second, that political constraints on leaders of democratic states discourage the use of force as a foreign policy option.[1] In his book, Democracy and International Conflict: An Evaluation of the Democratic Peace Proposition, James Lee Ray further describes the cultural and structural explanations of democratic peace: Disputes between states do not escalate to war because the leaders expect, on a basis of common culture, to be able to work out their differences, and that greater decisional constraints [i.e., political structure] on a leader produce a lower probability that a dispute involving the state will escalate to war.[2] Additionally, studies have argued that when dem ocratic leaders do choose to escalate international crises, their threats are taken as highly credible, since there must be a relatively large public opinion for these actions.[3] In August 2008, Georgia and Russia, both democratic countries, went to war over two disputed regions within the borders of Georgia, South Ossetia and Abkhazia, that had long been sources of conflict. South Ossetia and Abkhazia also have established, democratic governments, although Georgia does not recognize the government of South Ossetia as legitimate. Prior to the break-up of the Soviet Union, all had coexisted relatively peacefully under Soviet control. Conflict over the desire for independence by the territories and nationalism by Georgia had erupted after the break-up and had been simmering since then, with Russia quietly supporting the regimes in South Ossetia and Abkhazia in a covert attempt to assimilate first the population, then the territory into the Russian Federation.[4] The conflict impacts stability in the region, which has implications for the safety and control of major oil pipelines, roads and railways between Russia and Armenia and between Georgia and Russia through South Ossetia. Support to Georgia, as an emerging democracy in the region and a member of the coalition in Afghanistan, puts the U.S. at odds with Russia, which is counterproductive to stability in the region and even globally. Given the cultural and structural explanations of the Democratic Peace Theory, the conflict between two democratic states can be explained through criticisms of the theory. First, one of Dean Babsts four indicators of a democracy is the country must have been independent.[5] Georgia was part of the Soviet Union until gaining independence in 1991, and the status of South Ossetia and Abkhazia is not agreed upon by the international community. Georgia, despite its independence, is still in the process of establishing state sovereignty within an ethnically divided nation. Next, the vulnerability of democracy is a criticism of the theory.[6] President Mikheil Saakashvilis election in 2008 was hotly contested, and it threatens to unhinge the real progress Georgia has made towards institutional, democratic and economic reform from 2004.[7] Additionally, the leader of the Georgian Orthodox Church has proposed a constitutional Monarchy to guarantee stability.[8] Therefore, Georgias infant dem ocracy, after it spent years under a communist regime, is far from security. Finally, Spencer Weart stated wars have never occurred between well-established democracies.[9] However, he does not delineate what constitutes a well-established democracy. Georgia has operated as a democracy for almost two decades and fulfills Babsts other three indicators of a democracy.[10] While Russia is fundamentally structured as a representative democracy, Freedom House lists Russia as not free based on the Kremlins stage-managed parliamentary election campaign, Putins move to Prime Minister after two terms as president, and an alarming increase in state power over civil society.[11],[12] The point at which Georgia and Russia can be considered democracies that will not go to war with each other is vague. Therefore, the United States and the IC cannot apply the Democratic Peace Theory to the conflict in Georgia. In order for the IC to assess the threats to U.S. interests in Georgia, analysts must predict Georgias willingness to resort to armed conflict with Russia over the disputed regions. Georgia has troops in Afghanistan as part of the International Security Assistance Force (ISAF), and they are politicking heavily to become part of the European Union (EU) and the North Atlantic Treaty Organization (NATO).[13] In this sense, they are striving to become part of the international democratic community. If Georgia is part of the EU and NATO, then any action they take against Russia would require support on the part of other member nations. The United States assisted Georgia in their efforts against Russia, specifically through airlift. However, U.S. combat and combat support forces did not deploy to the region due to undesirable outcomes from United States combating Russian forces. While Georgia continues to present itself as a U.S. ally, the IC needs to provide warning to U.S. policy makers of any impending conflict in the Russian occupied regions. President Obama needs to use other national instruments of power to resolve the dispute or stabilize relations between Georgia and Russia in order to avoid going to war with Russia over a civil conflict within a sovereign state. The Democratic Peace Theory seems to be well supported when applied to states which have both the cultural and structural aspects of democracy. However, it falls short of establishing criteria to consider a country truly democratic despite giving indications of democracy. Georgia and Russia, both newly democratic states, cannot be viewed through the lens of the theory, especially in light of the recent trend towards authoritarianism by Russia. With Russia occupying regions in Georgia and declaring them independent states, the IC must continue to analyze relations between the two states and provide warning to policy makers in the United States. References James Lee Ray, Democracy and International Conflict: An Evaluation of the Democratic Peace Proposition (Studies in International Relations), p. 30, Columbia: Univ Of South Carolina Pr, 1998. Ibid. Democratic Peace Theory , Wikipedia, http://en.wikipedia.org/wiki/Democratic_peace_theory (accessed November 30, 2009). The Georgia-Russia conflict: lost territory, found nation, Open Democracy, http://www.opendemocracy.net/article/the-georgia-russia-conflict-lost-territory-found-nation (accessed November 30, 2009). Ray, Democracy and International Conflict, p. 12. Ray, Democracy and International Conflict, p. 204. Robert Parsons, Mikheil Saakashvilis bitter victory. Open Democracy (January 2008), http://www.opendemocracy.net/article/conflicts/mikheil_saakashvili_bitter_victory (accessed November 30, 2009). Giorgi Lomsadze Time for a King for Georgia? Eurasia Net (October 2007), http://www.eurasianet.net/departments/insight/articles/eav 101207a.shtml (accessed November 30, 2009). Ray, Democracy and International Conflict, p. 35 Ibid., p 12. Russia, Wikipedia, www.wikipedia.org/wiki/Russia (accessed November 29, 2009). Freedom in the World Russia (2008), Freedom House, www.freedomhouse.org/inc/content/pubs/ fiw/inc_country_detail.cfm?year=2008country=7475pf (accessed November 30, 2009). Ambassador Batu Kutelia (lecture, National Defense Intelligence College, Washington, D.C., October 5, 2009)

Media vs. Parenting Essay examples -- Effect Cause Parents Impact chil

Media vs. Parenting   Ã‚  Ã‚  Ã‚  Ã‚  What impact does sex, violence, drugs, etc. in the media have on children? What can we do about it? How do we balance the tension between freedom of expression and the need to protect children? When you talk about the media and whether or not it is harmful on children, you must examine the whole industry and all aspects of its effects on children. It is that the media as a whole is not as harmful to children as some intense other can, but over exposure to certain aspects of certain types of media can be harmful. To say that all media can be harmful to children is a fallacy that must be avoided when examining this topic. Most people when analyzing this issue tend to focus on drugs, sex, and violence in terms of the television media. Although those are some of the main topics throughout the history of this topic, there are more important issues then just that as said.   Ã‚  Ã‚  Ã‚  Ã‚  This is an argument that should indefinitely point out the major impacts on young children. However this will be examining this topic in a much broader sense that will encompass the media as an entity and not focus only on the negative aspects but also the positive aspects of the media to show that the media is not in all ways bad for children. Media affecting children is increasingly rising, and is becoming a big factor among children’s behaviors, but other factors such as parenting will also participate to whether media is harmful to children.   Ã‚  Ã‚  Ã‚  Ã‚  During the formation of our Constitution, our forefathers had enough foresight to know that one of the most sacred freedoms that a society can have is freedom of the press. They, however, could not envision how many different forms of the press there would be in the years after the Constitution was written. During our nation's formative years, the term press was primarily restricted to media in terms of newspapers and books. Over the years with different courts, congresses, and presidents, we have seen an expansion of the term press. This has been made even more so with advancing technology and the global expansion of the media. Therefore when we examine the media we must take a contemporary approach to this issue rather than looking at the issue based on the past. The media has long been an easy target for the ills of society. If we go back to the times of the beginnings of World War II we can see how man... ...of game has little if any social benefit, to the contrary it in many ways teaches children that violence and objectifying women is ok, just as long as it looks cool. In the long run if games such as these remain popular among children and young adults, we will see a worsening of our already decaying morals.   Ã‚  Ã‚  Ã‚  Ã‚  As you can plainly see, we as a society cannot place the blame of the problem of today’s children on the media and saying that the media is harmful to children. True the media can be harmful, but if it is carefully monitor and parents use discretion before saying yes to what their children can play, read, or watch then this problem would be greatly lessened. If we blame the media without ourselves taking action then we are just as responsible because we are allowing the media to cause harm to our children with us just standing by and watching. It is true that the media as an industry must ensure that the products and programming that they are putting out is targeted to the proper markets, but in the end it is ultimately up to the parents to decide what is best for their children. It is the parents responsibility to determine what is or is not harmful to their children. Media vs. Parenting Essay examples -- Effect Cause Parents Impact chil Media vs. Parenting   Ã‚  Ã‚  Ã‚  Ã‚  What impact does sex, violence, drugs, etc. in the media have on children? What can we do about it? How do we balance the tension between freedom of expression and the need to protect children? When you talk about the media and whether or not it is harmful on children, you must examine the whole industry and all aspects of its effects on children. It is that the media as a whole is not as harmful to children as some intense other can, but over exposure to certain aspects of certain types of media can be harmful. To say that all media can be harmful to children is a fallacy that must be avoided when examining this topic. Most people when analyzing this issue tend to focus on drugs, sex, and violence in terms of the television media. Although those are some of the main topics throughout the history of this topic, there are more important issues then just that as said.   Ã‚  Ã‚  Ã‚  Ã‚  This is an argument that should indefinitely point out the major impacts on young children. However this will be examining this topic in a much broader sense that will encompass the media as an entity and not focus only on the negative aspects but also the positive aspects of the media to show that the media is not in all ways bad for children. Media affecting children is increasingly rising, and is becoming a big factor among children’s behaviors, but other factors such as parenting will also participate to whether media is harmful to children.   Ã‚  Ã‚  Ã‚  Ã‚  During the formation of our Constitution, our forefathers had enough foresight to know that one of the most sacred freedoms that a society can have is freedom of the press. They, however, could not envision how many different forms of the press there would be in the years after the Constitution was written. During our nation's formative years, the term press was primarily restricted to media in terms of newspapers and books. Over the years with different courts, congresses, and presidents, we have seen an expansion of the term press. This has been made even more so with advancing technology and the global expansion of the media. Therefore when we examine the media we must take a contemporary approach to this issue rather than looking at the issue based on the past. The media has long been an easy target for the ills of society. If we go back to the times of the beginnings of World War II we can see how man... ...of game has little if any social benefit, to the contrary it in many ways teaches children that violence and objectifying women is ok, just as long as it looks cool. In the long run if games such as these remain popular among children and young adults, we will see a worsening of our already decaying morals.   Ã‚  Ã‚  Ã‚  Ã‚  As you can plainly see, we as a society cannot place the blame of the problem of today’s children on the media and saying that the media is harmful to children. True the media can be harmful, but if it is carefully monitor and parents use discretion before saying yes to what their children can play, read, or watch then this problem would be greatly lessened. If we blame the media without ourselves taking action then we are just as responsible because we are allowing the media to cause harm to our children with us just standing by and watching. It is true that the media as an industry must ensure that the products and programming that they are putting out is targeted to the proper markets, but in the end it is ultimately up to the parents to decide what is best for their children. It is the parents responsibility to determine what is or is not harmful to their children.

Management: Questions and Answers for Midterm Examination

Identify and describe the three levels of the organizational hierarchy. Which types of Information systems serve each level? Answer: The three levels of the organizational hierarchy: Senior Managers Middle Managers Operational Managers Types of Information systems serve each level: Operational-level systems: support operational mangers, keeping track of the elementary activities and transactions.Management-level systems: serve the monitoring, controlling, decision-making, and administrative activities of middle managers. Strategic-level systems: help senior management tackle and address strategic issues. 2- List and briefly describe the major types of system in organization? Answer: Transaction Processing Systems (TIPS): are the basic business systems that serve the operational level of the organization. And it is also a computerized system that performs and records the daily routine transactions necessary to conduct business.Management Information Systems (MIS): serve the management level of the organization, providing managers with reports and often-online access to the organization's current performance and historical records and primarily serve the functions of planning, controlling, and decision-making. Decision-support System (ADS): also serve the management level or the organization. ADS help mangers make decisions that are unique, rapidly changing, and not easily specified in advance.MIS differ from SEES: MIS serve at management level and SEES serve at strategic level. 5- What are the characteristics for ADS? How do they differ from those of SEES? Answer: Characteristics for ADS: (Inputs: transaction level data; Processing: Interactive; Outputs: Decision analysis; Users: Professional and staff ADS differ from SEES: ADS revere at management level and SEES serve at strategic level and its characteristics are: Inputs: Aggregate data; Outputs: projections; Users: senior managers. – Describe the relationship between TIPS, MIS, and SEES. The relationsh ip between TIPS, MIS, and SEES: TIPS are typically a major source of data for other systems, data also be exchanged to MIS to produce reports, whereas SEES are primarily a recipient of date from lower-level systems. 7- List and describe the information systems serving each of the major functional areas of a business. Answer: Sale and Marketing Systems: SystemDescription Organizational Level Order processing Enter, process, and track orders Operational Pricing analysis Determine prices for products and services Management Sale and forecasting Prepare 5 years sales forecasts Strategic Manufacturing and Production Systems Machine control Control the actions of machines and equipment Production planning Facilities location Decide where to locate new production facilities. Finance & Accounting Systems Account Receivable Tracks money owed the firm Budgeting Prepares short-term budgets Profit planning Plans long-term profits Human Resource SystemsTraining and Development Tracks employee tr aining, skills, and performance appraisals Operational Compensation analysis Monitors the rang and distribution of employee wages, salaries, and benefits Human Resource planning Plans the long-term labor force needs of the organization 8- What is a business process? Give two examples of processes for functional areas of the business and one example of a cross functional process. Answer: Business process refer to sets of logically related activities for accomplishing a specific business result, and also refer to the unique ways in which organization and management coordinate these activities.Example for functional area of business process: (Finance and Accounting: paying creditors, creating financial statements and managing cash accounts); (Human Resources: hiring employees, evaluating employees' Job performance and enrolling employees in benefits plans) Example of a cross functional process: Order fulfillment process (Sales Department: Generate order and submit order; Accounting Dep artment: Check credit and approve credit and then Manufacturing & Production department: Assemble product and ship product, and finally Accounting Department: Generate invoice). Why are enterprise applications for organization-wide process integration? Answer: Organizations are trying to integrate their business processes because they want to enhance the performance of the organizations as a whole. The system takes advantage of corporate intranets and web technologies that enable the efficient transfer of information within the firm and to partner firms. And these systems are inherently cross-level, cross-functional, and business process oriented. The four key enterprise applications: Enterprise Systems, Supply Chain Management Systems,Customer Relationship Management Systems, and Knowledge Management Systems. 10- What are enterprise systems? How do they change the way an organization work? Enterprise Systems, also known as enterprise resource planning systems, provide a single info rmation system for organization-wide coordination and integration of key business processes. Information that was previously fragmented in different systems can seamlessly flow throughout the firm so that it can be shared by business processes in manufacturing, accounting, human resources, and other areas.

Social Anxiety and Autism Essays

Social Anxiety and Autism Essays Social Anxiety and Autism Paper Social Anxiety and Autism Paper In the journal Focus on Autism and Other Developmental Disabilities, Scott Bellini examines the prevalence of social anxiety in teenagers with autism and Asperger’s Syndrome in his study entitled â€Å"The Development of Social Anxiety in Adolescents with Autism Spectrum.† The author seeks to answer the question, â€Å"Does the combination of social skill deficits and physiological arousal make a significant contribution to the variance in social anxiety?†Ã‚   Basically, his thesis is that both a lack of social skills and a higher prevalence of physiological arousal does contribute in a significant way to the social anxiety levels of adolescents with autism and Asperger’s.   Specifically, Bellini asserts that adolescents with ASD do have higher levels of physiological arousal which makes is â€Å"more likely that the individual will become overwhelmed by interactions with others/† The author supports his thesis first with a discussion of other studies which have addressed certain aspects of his theses.   First, he notes that recent studies do show that people with autism spectrum disorders (ASD) do have higher levels of anxiety than people without ASD which can create difficulties in life.   These difficulties can approach debilitating in that they often produce fear, isolation, thoughts of suicide and substance abuse tendencies.  Ã‚   Another study found that children with autism scored higher on anxiety tests than children with other learning disabilities. The author defines social anxiety, then, as â€Å"an intense fear of social situations or performance situations where embarrassment may occur.† He goes on to identify two subcategories of social anxiety:   performance based anxieties and social interaction anxieties.   The author notes a study which found that children with ASD have a more difficult time regulating their own levels of physiological arousal in stressful situations and are more likely to be â€Å"adversely conditioned by negative social interactions. Many studies have asserted that the function of the body’s limbic system can contribute to this situation, specifically, the amygdale.   According to one cited study, the amygdale helps regulate the emotional impact of sensory input such as facial expressions and other types of cues.   If this amygdale is not functioning properly, then the person will be unable to react appropriately socially and emotionally.   This may cause him to avoid social situations. Studied forty-one adolescents, aged 12 to 18,   with ASD; nineteen had autism and sixteen had Asperger’s Syndrome.   Their IQs were all within the normal level.   Each participant was given measurements to assess their levels of social anxiety.   These included the Social Skills Rating System, the Social Anxiety Scale for Adolescents, and the Multidimensional Anxiety Scale for Children. They then measured physiological arousal, social skill deficits, and social Bellini found that the levels of social anxiety may begin with poor experiences with social interactions but that they are definitely exacerbated by physiological tendencies.   He says, â€Å"social anxiety may be the result of aversive social experiences, but the impact of these experiences may be mitigated by a combination of temperamental characteristics and the environmental supports available to the individual.† He closed by noting his own small sample size, but feeling that his study will be helpful to those that are seeking to continue the study of social anxiety in ASD patients. Bellini, S. (2006). The Development of Social Anxiety in Adolescents With Autism Spectrum Disorders. Focus on Autism and Other Developmental Disabilities 21(3), 138-145

Milton Friedmans Goal of the Firm

Milton Friedmans Goal of the Firm Milton Friedman’s goal of the firm is viewed by many people as one of the most senseless ideas that have ever been made in the business world. The idea, which made its first appearance in a New York Times’ article in 1970, would raise a lot of controversy as many entrepreneurs refuted it for various reasons.Advertising We will write a custom essay sample on Milton Friedman’s Goal of the Firm specifically for you for only $16.05 $11/page Learn More In this popular statement, Milton Friedman had expressed his controversial stand that the only purpose behind business activities is to bring profit to shareholders (Carroll Shabana, 2010). Many people viewed this as a provocative statement that can be translated as a greedy perception. Myriad discussions were constantly raised as people in the business world continued to express their criticism on the matter, with majority of them arguing that there is more in business than just generating re venue for the shareholders. As a matter of fact, Milton Friedman’s goal of the firm does not apply to our understanding of the role of business in society. The truth of the matter, however, is that businesses have a large responsibility of taking care of employees, customers, and the society at large. Employees, who happen to be one of the most reliable assets that companies can ever have, deserve to be recognized and taken care of by the businesses they serve. Businesses also have the responsibility of paying tax to relevant government bodies, thus enabling the government to provide public services to the citizens. Companies also have the responsibility of ensuring that certain business essentials and requirements are fulfilled in order for them to thrive and survive in the market. This would have the meaning that the society today expects businesses to offer more than just focusing on maximizing profits and revenues for the shareholders. For example, consumers will always e xpect to see the best in terms of quality and value in everything that they purchase, and it is therefore the responsibility of businesses to ensure that these attributes are fully met.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More More importantly, it is also the responsibility of businesses to keep their working environments safe and clean. Some of the most effective ways through which this goal can be achieved is by manufacturing eco-friendly products and by ensuring that factory waste is properly managed. As a matter of fact, governments have a role to play in expanding the Friedman discussion. This way, people will get to understand that businesses do have numerous social responsibilities apart from just making profits for the shareholders (Hammond, 2005). If the sole role of business was to make profits for shareholders as Friedman points out, entrepreneurs will not find p urpose in focusing on any other social responsibility apart from maximizing revenues for their businesses. This, however, would bring serious implications on societies who have always benefitted greatly from the vast social responsibilities offered by businesses in the contemporary world. For example, businesses are arguably the largest source of government revenue, which in turn is used to support communities in various ways. Considering the importance of all these social responsibilities that tend to have a direct impact on people’s lives, there is a need for governments to expand the Friedman discussion. This, however, would serve as a platform to convince people that, unlike Friedman’s idea that profits are the sole purpose of all businesses, there are diverse social responsibilities that are played by businesses in today’s world. References Carroll, A. B., Shabana, K. M. (2010). The business case for corporate social responsibility: a review of concepts, r esearch and practice. International Journal  of Management Reviews, 12(1), 85-105. Hammond, J. D. (2005). Theory and measurement: causality issues in Milton  Friedmans monetary economics. England: Cambridge University Press.Advertising We will write a custom essay sample on Milton Friedman’s Goal of the Firm specifically for you for only $16.05 $11/page Learn More

Compare and contrast the 7S and Mintzberg's configuration models of Assignment

Compare and contrast the 7S and Mintzberg's configuration models of organisations - Assignment Example In this paper, emphasis is given on two, quite popular, theoretical frameworks: the McKinsey 7s Framework and the configuration model of Mintzberg. The elements and the role of the particular models are critically evaluated and analyzed referring to relevant literature. Between the two models, McKinsey’s 7s Framework is simpler and more flexible, a fact that makes it easier to be used when the time available for the evaluation of business performance is limited. On the other hand, when details need to be retrieved in regard to the potential transformations of an organization so that its effectiveness is increased, then the Mintzberg configuration model, that offers a clearer view on organizational processes, would be preferred. In regard to the above, current paper would be based on the following thesis statement: McKinsey’s 7s Framework and the Mintzberg configuration model are valuable models for measuring business performance. The former refers directly to the seven factors influencing business performance while the latter uses organizational structure as an indicator of business effectiveness. 2. McKinsey 7s Framework vs Mintzberg’s configuration model 2.1 Key characteristics of the above models In order to understand the differences and similarities of the two models, it is necessary to refer primarily to their characteristics and their role within modern organizations. In addition, the elements of each of the models need to be analyzed at the level that these elements can influence the models’ performance when used within a particular market. 2.1.1 McKinsey 7s Framework The McKinsey 7s Framework is commonly used for the evaluation of business performance. The Framework was first introduced in 1980s (Witcher and Chau 2010). It was only after two years, in 1982, that ‘Peters and Waterman included this model in their book ‘In search for Excellence’’ (Witcher and Chau 2010, p.248); it was through that book that McKinsey 7s Framework become popular worldwide. The McKinsey 7s Framework is based on the following view: the performance of each organization is influenced by seven factors/ variables (Witcher and Chau 2010). When having to evaluate organizational performance these variables need to be reviewed (Witcher and Chau 2010). The variables highlighted in the particular Framework are presented in Figure 1 below. A key characteristic of McKinsey’s 7s Framework is the following: the variables on which the framework is based tend to interact on a continuous basis (Witcher and Chau 2010). This means that the performance of each of these variables influences, necessarily, the performance of other variables (Witcher and Chau 2010). In addition, changes on one or more variables will also affect other variables (Witcher and Chau 2010). The relationship between these variables is made clear in Figure 1. On the other hand, the level at which each variable influences the other variables of the framework is not standardized, depending on the conditions in the organizational environment, the availability of time for analyzing organizational behaviour and so on. Figure 1 - McKinsey 7s Framework (Source: http://gs.utcc.ac.th/ceomba/mk/0%20Mar55/add/The%20McKinsey%207S%20English.pdf) In order to

BUY LOCAL FROM New Brunswick, Canada INFORMATION TECHNOLOGY FIRMS Research Paper

BUY LOCAL FROM New Brunswick, Canada INFORMATION TECHNOLOGY FIRMS - Research Paper Example By the early 1990s companies identified the problem and thereafter they have been working to solve the difficulties of associated with retaining the talented employees (Mitchell, Holtom, Lee, T, & Graske, 2001). Internal Policies It is also important to note that management and usage of ICT systems are two different fields because the former function lies with the technical staff that has the duty and responsibility of keep the infrastructure up and running. Yet, the second function lies with the managerial staff that should have the ability of extracting and using information from the ICT systems to make effective business decisions. The companies are offering flexible timing, paid leaves, casual dressing and regular increase in the pay for core employees in every department of the organization. The organizations are also known to encourage employees to identify the need of enhancement in the current technology level that will help them in keeping up with the technological level of the industry (Brady, Brookes, & Fellenz, 1986). According to many researchers the technological advancements will define the leaders in the industry. In the light of above argument, it can be established that employees who have the ability to manage ICT systems and those who can use them to make business decisions will define the competitive advantage of the companies in near future (Eriksson, Niitamo, & Kulkki, 2005). Economic Incentives The companies that are currently engaged in the practice of acquiring advanced ICT systems are suggested to offer well to excellent incentives to the staff so that their tendencies to leave the job can be minimized (Doran, et al., 2006). Moreover, it would not be a bad idea to evaluate and analyze the ability of new recruits to understand and comprehend routine technological tasks. Additionally the companies are suggested to buy those ICT systems that are well aligned with the current technological awareness of the employees. The companies should a lso make sure that they do not initiate company-wide technology change more often. It is better to bring system changes within operational level to increase the productivity. The companies should buy those technologies that will help them in driving down the cost because in latest organizational strategy cost control is one of the most important facets. Finally it is necessary for the organizations to hire technology experts as employees because in this form of employment they can resolve the issues more swiftly than in the capacity of consultants. Technology consultants are also notorious for delaying the process of repairs that causes productivity of the entire organization to diminish. External Challenges As mentioned earlier that companies are facing the challenge of retaining employees therefore they have to keep the jobs interesting and on the other hand companies are required to pay excellent wages and salaries to the employees. The intelligent companies always ensure that th ey are paying higher compensations in comparison to the competitors because money and financial well-being is a noted method of growing organizational commitment in the staff. Another modern technique to enhance organizational commitment is to develop a participative model of decision making in the company so that everyone can feel as a part of the organization (Vroom & Jago, 1978). The companies are also anticipated to establish strong personality-

Major American employment-related laws and regulations Case Study

Major American employment-related laws and regulations - Case Study Example Harassment in the workplace is any form of discrimination that violates Age discrimination in employment Act 1967, American with Disabilities Act of 1990, Title VII of the Civil Rights Act of 1964, Equal Pay Act of 1963, Pregnancy Discrimination Act and other regulations that aim at prohibiting harassment in workplace (Hemphill & Haines, 1997). Covey (2007) asserts that harassment is unwelcome conduct that is based on color, race, religion, sex, national origin, pregnancy, disability or age and leads to discrimination and unequal opportunities in employment matters. Harassment is outlawed when enduring the offensive conduct is a condition for employment or when the conduct creates a hostile work environment that is considered as intimidating, abusive and hostile to the employee (United States Department of Labor, 2013). Sexual harassment in the workplace includes ‘quid pro quo’ harassment that occurs when employment decisions or treatment is based on submission to unwelc ome sexual conduct or hostile work environment that leads to unwelcome sexual conduct of customers, supervisors, and contractors (Dale, 2005). Some behaviors that perpetuate unlawful sexual environment include commenting on the physical attributes of the employee, unnecessary touching, discussing sexual activities and displaying of sexually suggestive pictures.   In this case, the Department of Labor (DOL) policy prohibits all forms of harassment in the workplace and the employer must implement a harassment policy. that facilitates reporting and investigation of instances of the unlawful behaviors that contribute to harassment (LeMoncheck & Hajdin, 1997). Harassment hinders employee productivity through increased turnover and absenteeism. In addition, harassment negatively affects the organizational reputation and may lead to costly legal suits (Weizer, 2002). Pamodoro Ltd must ensure the workplace is free from any materials that are sexually offensive such as graffiti and nude po sters. The management must implement a strong anti-harassment policy and provide training to the employees, customers and suppliers. The policy must prohibit sexual jokes, comments on person’s body or sex life, sexually demeaning comments, sexually suggestive gifts, touching or patting in a sexual manner, or blocking a co-workers movement (Badgett & Frank, 2007). According to U.S. Equal Employment Opportunity Commission (2013), the management must pr

Iagos soliloquy at the end of Act 1 Essay Example for Free

Iagos soliloquy at the end of Act 1 Essay Iagos soliloquy at the end of Act 1; what does his language tell us about his character and motivation? How does it compare with his language in the rest of the act? Iago seems to be presented as a Machiavellian villain; he is cunning and always seems to know whats going to happen. In Iagos soliloquy at the end of Act 1 Scene3, he says of Roderigo thus do I ever make my fool my purse. This conveys Iagos character as superior and manipulative. Iago states that Roderigo is a fool; a stupid moron. He also calls him a snipe which is a small bird which also is used to mean unintellegent. Iago refers to Roderigo possessively, referring to him as my fool as if the extent of his own influence makes Roderigo his own possession (as with my purse; purse being an object that is owned). By saying I even make Iago is implying that manipulating a fool for their money is a usual activity for him, as if he always does this. Iago holds such little respect for Roderigo and feels himself so superior that he should profane if [he] time expend with such But for [his] sport and profit. Hes claiming that Roderigo is so beneath him that it is only for the money (profit) and the game he plays with the characters (sport) that hed ever bother wasting his time with such an idiot. This seems to be revealing of Iagos attitude toward social classes. Just because another character is richer or has higher social standing this does not mean that he has any extra respect for them. Taking into account that England in the Elizabethan era worked with strict social classes I think that Shakespeare uses Iagos lack of respect for the system as another way of demonising him. He is the villain because he believes himself to be superior to everyone else. Iago is Othellos ancient. However, Iago obviously feels he is superior to his master. Iago likens Othello to a donkey; a dull, stupid animal. Iago says Othello will be led by th nose. As asses are. Asses, or donkeys, are literally led by the nose with a harness. Might the harness be the society they are both part of? This implies that Othello is not free. It implies that he is tamed, obedient, dependent and without a mind of his own. It is Iagos intention to use this harness to lead Othello to his ruin. In act 1 scene 1 Iago reveals his views on the roles of master and servant (in his case ancient) to Roderigo. Iagos opinions show his perceived superiority in his character. Iago says how there are many a duteous and knee crooking knave thatwears out his time, much like his masters ass. He is saying that the dutiful are knee crooking, meaning that they bow down, accepting their inferiority. To say that a subordinate wears out his time much like his masters ass shows how he feels that they waste their lives being anothers workhorse while receiving none of the profits. In this respect Iago feels himself above Othello. By later referring to Othello as an ass he could be the knee crooking knave to the governors of Venice. This is what I feel is supposed to be conveyed by the line: were I the Moor, I would not be Iago. Iago is resentful of the lack of recognition he has received from his society. I would say that Iago has motivation against his society. He misses out on promotion and Cassio takes the position. He resents Cassio for being better educated and of higher social standing. From scene 1 Iago says I know my price, I am worth no worse a place when telling Roderigo of being passed over for promotion. I think that Shakespeare has Iago say this because hes supposed to be resentful of the lack of recognition hes received. By saying I know my price he is also saying that no-one else perceives his worth. Iago mentions that Cassio is a Florentine while disrespectfully describing him. That Shakespeare has Iago mention this means that it is relevant. Perhaps that Iago disapproves of a Florentine being promoted in a Venetian army shows he has a kind of respect for the society hes in. If he is ambitious then he is ambitious toward the higher roles/accomplishments of his own society; Venice. Iago may also feel he has not been duly acknowledged for the fighting he has done for the causes of Venice at Rhodes, at Cyprus, and on other grounds Christian and Heathen. By not being advanced he may have felt the sacrifices he made were not appreciated, as if hed been cheated, which may explain why he cheats so much in the conventions of his society. Iago is presented as being a very effective user of language. He seems to know exactly the right language to use in order to affect the decisions of the other characters. When bating Brabantio he uses course language about his family to infuriate him. Instead of merely informing Brabantio of his daughters whereabouts and who she is with Iago tells him that your daughter and the moor are now making the beast with two backs. Making the beast with two backs is a crude euphemism for having sex. Beast implies that the sex is ugly and savage. Iago uses the word moor instead of his name, Othello, to bring attention to his race as opposed to his high rank and standing in Venice. Iago knows how to offend. He immediately starts referring to Brabantios family in animal terms; youll have your nephews neigh to you; youll have coursers for cousins and jennets for germans. In the Elizabethan era it was probably a taboo to have a mixed race marriage probably because people of African origins would have been considered inferior. This is a reason why Iago refers to Othello as a horse (coursers for cousins). As a further example of Iagos ability to alarm through his seemingly perverted perception would be youll have your daughter covered with a Barbary horse. Iago alarms him by conjuring bestial imagery. Bestiality is sacrilegious, which a few hundred years ago was more important than it is now. Perhaps this sacrilegious imagery influenced Brabantio to rationalise his daughters behaviour as witchcraft. Shakespeare presents Iago as an effective liar. This must be the case as Othello refers to him in Act one as Honest Iago. He also describes him as a man he is of honesty and trust. Despite Iago keeping Roderigos presents to Desdemona for himself he still can convince him of his trustworthiness. When reassuring Roderigo he says I have professed me thy friend, and I confess me knit to thy deserving with cables of perdurable toughness. By claiming that he is Roderigos professed friend and that hes prepared to help him with everlasting strength he convinces of his honesty. Iago also successfully manipulates Roderigo by repeatedly suggesting (instructing really) to put money in thy purse so as he can take it from him. Iago repeats this six times. Iago also convinces Roderigo to do his biddings by distracting him with his philosophies; Our bodies are our gardens, to which are wills are gardeners. In this speech Iago basically turns Roderigos loss into his own gain.